Upcoming Hospitality Company Hopes to Fill Hotel Niche with Creative Branding Concept and Eco-Friendly Hotels
Rodney Marvel,Author
In an environmentally aware world, filled with pleasure seekers and international travelers, there is a seemingly significant absence of “eco-friendly” lodgings. That is to say, if you don’t want to room in a hut while on vacation, there are few environmentally friendly choices when choosing where to stay. This is where Hotel Pure Green enters and offers the eco-savvy a place to kick off their Birkenstocks, while relishing in the modern amenities of the 21st Century.
Hotel Pure Green gives peace of mind to travelers concerned about the environment, especially in the lush jungles and environs of developing countries where these hotels are primarily located, such as Costa Rica, Panama and Nicaragua. These hotels make energy conservation and waste disposal primary concerns, in an effort to minimally impact the environment and protecting the surrounding ecosystems for future generations of travelers and locals.
Hotel Pure Green is the creation of Oriens Travel and Hotel Management Corp, of Las Vegas, Nevada, and is part of a larger effort to launch the Hotel Pure brand name. The company has recently launched a creative branding effort in an attempt to consolidate the largely fractured hospitality industry in developing nations around the globe. The Chief Executive Officer, Ken Chua, maintains that a large part of the success of the major hotel chains has been their successful marketing and branding campaigns.

Oriens Travel
Hotel Pure Signature branded locations provide a clean, upscale style to the traveler looking for economic accommodations. Guests can enjoy crisp white interiors and world class service at a fraction of the cost of 3 and 4 star hotels. The refreshing atmosphere of each room is complete with all-white bed sheets to all-white linens. White porcelain tiles with subtle shades of grays are the foundation beneath your feet. Free flowing window drapes and contemporary furniture complete the white, South Beach Miami concept.

Hotel PURE Signature
Hotel Pure Select locations are comprised of comforting 3.5 star hotels with warm and cozy interiors. Rich colors and textured woods make Pure Select hotels the perfect place to relax and get away from the world. The elegant Mediterranean-style architecture, modeled after the traditional Spanish paradores and quaint European “boutique hotels”, makes these resorts unique in their regions. Hotel Pure Select locations offer all the expected amenities of a four-plus star resort, coupled with European refinement and a warm tropical touch.

Hotel PURE Select
Hotel Pure Express resorts place an emphasis on cleanliness, tidiness, exceptional services, and most important of all . . . affordable pricing, aimed at drawing in the eco-tourism market. With fewer than 59 rooms, these properties will be a wonderful experience for someone looking for a quiet retreat, warm intimate services and a relaxed atmosphere.

Hotel PURE Express
Pure B+B lodgings feature relaxed “bed and breakfast” style accommodations that offer travelers a less corporate atmosphere. Each location has no more than 25 rooms, giving guests the opportunity to embrace pure tranquility. The services, however, are still very impressive, featuring complimentary breakfasts, Internet access and phone service.

Hotel PURE B&B
As you can see, Oriens Travel and Hotel Management Corp. offers a wide range of resort options and solutions to travelers. Whether you are looking for that bed and breakfast to enjoy with your special someone, or just for an eco-friendly place to take your family, it can all be found through the Hotel Pure line of hotels and resorts. Oriens is making every effort to make the process as easy as possible and for more information on their locations, or to book trips or rooms, please visit www.hotelpure.com.
Oriens Travel and Hotel Corp.’s is a publicly traded company on the Pink Sheet market, where it trades under the symbol, OTHM. The company’s mission is to organize the fragmented mid/lower-end hotel accommodation sector in developing countries such as Costa Rica, Panama, Nicaragua, China, various Caribbean countries, and other developing nations. The company plans to reorganize these hotel properties under a unified name brand; Hotel PURE, thus increasing their International exposure, recognition, occupancy rates and revenue.
For more information on the company and services, please visit their corporate website at www.orienscorp.com
Ken Chua, President and CEO of Oriens Travel and Hotel Management Corp., comes to Oriens with 10 years experience in technology related companies, which have been publicly traded. He has successfully founded several software development corporations which licensed proprietary products and services and has funded start up capital and operations through public markets. With multi lingual skills and a background in systems, Mr. Chua has an extensive skill set which coupled with superior people and management skills is able to successfully direct operations both in North America and in other countries.
Rodney Marvel Director of Operations for e-media Direct (www.e-mediadirect.com), a full-service investor relations firm located in Winter Park, FL. He has five years of experience in the marketing and financial industries. He has worked with close to 100 publicly-traded companies on a multitude of projects, including website designs, press releases, and marketing campaigns. You can contact him at: rmarvel@e-mediadirect.com or 866.284.2835.
